The Great Rewiring of Life Sciences

Q1. Could you describe the roles where you were directly accountable for outcomes or major decisions, and the scale of operations, teams, or investments you were responsible for?

Let me introduce myself — Arindam Biswas, Owner of Zantus Lifesciences. I have worked with various pharmaceutical and nutrition companies over the past 2 decades across sales, marketing, business development, go-to-market, and commercial excellence. I have held multiple leadership roles at my previous assignments - Nestlé and Abbott Nutrition, launching new business verticals.
My responsibilities included go-to-market strategy, field force deployment, salesforce automation and excellence, capability building, and training interventions for the field force, making the team future-ready with digital initiatives, especially during the COVID period.
I also drove business analytics, linking insights to market trends and ensuring business compliance. My focus was on enhancing organizational productivity through various strategic levers and execution excellence, managing a team of 20 professionals.
Recently, I co-founded Zantus Life Sciences. Our mission is to address critical gaps in the Indian nutrition market with innovative, evidence-based products. For instance, we have partnered with a leading pharmaceutical company to launch a unique pediatric nutrition formula. Zantus has been instrumental in developing a low-carb, high-fiber meal-replacement solution called “ReduCarb”…