Reimagining Mobility in the Digital Age
Automakers are integrating customer feedback and data analytics into digital strategies to anticipate expectations, align brand perception with sustainability and seamless experiences, and leverage digital ecosystems to engage fast-growing segments like EV adopters through connected, value-driven pl
Q1. Could you start by giving us a brief overview of your professional background, particularly focusing on your expertise in the industry?
My professional trajectory has always been deeply rooted in the automotive sector, specifically in what I define as Digital Twin technology. I have helped to develop end-to-end digital twin solutions for over 14 years using my experience in automotive software and all levels of convolution from connected cars to connected factories, combined with a deep understanding of the challenges and opportunities associated with digitalization in both engineering and non-engineering domains. The journey started with a US-based automotive OEM. My responsibility as a Digital Twin Leader was to rate limiting progress on digital transformation endeavours. This involves experience in creating and executing strategic technology roadmaps, fostering collaborative environments with technology partners, and driving innovation through incubation and future technology development.
Started with product development function with a strong commitment to continuous improvement, leveraging tools like digital twins and digital validation to optimize product design, process planning, and overall operational efficiency. The next move is to lead an initiative to create a digital factory enabling operational efficiency with Application Enablement Platforms, AI & Data analytics, and VR/AR. And then to…
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