Redefining Value in the Connected Car Era
The automotive market is being reshaped by EVs, smart technologies, and sustainability, as evolving buyer behavior and new tech-driven entrants intensify competition across urban and emerging segments.
Q1. Could you start by giving us a brief overview of your professional background, particularly focusing on your expertise in the industry?
I am currently the Director of Cost Optimization and VAVE, MG Nurture, and ESG Committee Head at JSW MG Motor India. With an engineering foundation from NIT Allahabad and an M.S. in Mechanical Engineering from SUNY, USA, I bring over three decades of experience in automotive design, engineering, and program management. My career spans leadership roles at General Motors and Hero MotoCorp, as well as global assignments in South Korea. I have driven ESG frameworks, electric vehicle launches, and advanced technology education initiatives, and have authored books and contributed to industry thought leadership. I am also Co-chair of SIAM – Society of Automotive Manufacturers for Digital Transformation and Connected Car Mobility.
Q2. How do you see the automotive market evolving across different segments such as EVs, hybrids, SUVs, and premium categories?
EVs: Rapid growth to 4.5% share today; projected to reach 15–20% by 2030. Hybrids: Catching up fast, expected to hit 12–15% in the same period. SUVs: Dominating with 75% of PV sales, likely to rise to 85–90%. Premium Luxury: Driven by economic growth, expected to surpass 10%…
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