Exploring Growth Opportunities In Meat Industry

Q1. Could you start by giving us a brief overview of your professional background, particularly focusing on your expertise in the industry?

• BS Animal Science-Oklahoma State University

• Nearly 41 years with ibp, inc./Tyson Foods Inc., one of the largest multiple protein companies in the world.
• Expertise was mainly in beef and pork, with limited poultry.
• Held numerous positions with the Fresh Meat Group at Tyson, including but not limited to pricing and margin management, sales and marketing, hides group, strategic short and long-term planning, succession planning, industry participation with livestock, industry, and trade associations; and the last 13 years in International including the last five years as SVP-International Fresh Meat Sales.

Q2. Who are the main players in the fresh meat industry, and what market share or position does each represent?

Assuming US:

Pork:Smithfield, Tyson, JBS, Seaboard, Triumph Foods, Clemens Foods, Seaboard/Triumph, Hormel Foods

Beef:Tyson, JBS, Cargill, National, Greater Omaha Beef, Creekstone, Agri Beef.

Q3. What is the go-to-market strategy for the fresh meat industry?

Low-cost producer of the highest quality with service and total value that exceeds the competition.

Q4. Is there an opportunity for more price increases, or are customers pushing back on pricing?

Continued price…