Digital Advantage in Premium Hospitality

Q1. Could you start by giving us a brief overview of your professional background, particularly focusing on your expertise in the industry?

I’ve spent over three decades in the hospitality industry, currently serving as Vice President of Operations at Marriott International. My journey has taken me across multiple countries and roles, each deepening my understanding of operational excellence, cultural nuance, and the evolving expectations of luxury travelers. Beyond my corporate role, I contribute to academic and thought-leadership initiatives, including my doctoral research with the University of Las Palmas de Gran Canaria and collaborations with institutions such as the University of Florida, where I served on its research committee for the Eric Friedheim Tourism Institute. My focus lies in shaping experiential luxury hospitality in the Caribbean and Latin America, where culture, emotion, and service converge to create transformative guest experiences. I also keep a blog on this topic www.luxuryvoices.com

Q2. How has the luxury and premium hospitality segment evolved in the Caribbean and Latin America post-pandemic?

The luxury hospitality market in the Caribbean and Latin America has changed significantly since the outbreak. Nowadays, travelers look for experiences with a purpose, solitude, and deeper emotional connections. Boutique resorts, wellness retreats, and culturally…