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Creating The Next Sports Wave: Padel And Pickleball

Creating The Next Sports Wave: Padel And Pickleball

Pickleball and padel are rapidly gaining traction in India and Southeast Asia, driven by multi-sport venues, tech-enabled management, and community engagement. Urban professionals and expats fuel adoption, while startups leverage booking platforms, AI analytics, and gamified experiences to enhance p

October 7, 2025 6 min read Consumer Discretionary
#Pickleball #Padel
Creating The Next Sports Wave: Padel And Pickleball

Q1. Could you start by giving us a brief overview of your professional background, particularly focusing on your expertise in the industry?

I lead operations and business development at Padel India and Pi Play, India’s first dedicated padel and pickleball tech and community platforms. Over the last several years, I’ve been at the forefront of building racket-sport infrastructure, launching clubs across multiple cities, and scaling adoption through leagues, partnerships, and digital engagement.

My expertise lies in three areas:

Club Development & Operations: Designing and managing scalable padel and pickleball facilities with standardized SOPs.

Technology for Sports: Building Pi Play, a booking and engagement platform that connects players, clubs, and coaches.

Community & Commercialization: Growing grassroots adoption through leagues, events, and partnerships with global brands such as Adidas.

Q2. How are niche sports like Pickleball and Padel evolving around India and Southeast Asia, and what infrastructure models are proving most scalable?

Both sports are experiencing early but rapid adoption. Pickleball has gained momentum in India through community-driven initiatives and corporate interest, while padel is expanding through organized club investments. In Southeast Asia, Thailand and Singapore are setting the pace, driven by expat communities and premium fitness clubs.

The…

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